Journalism: An opportunity to align Boomer, Millennial cultural similarities

We've all heard the cliché; pain is just another word for opportunity. We usually think of that in conjunction with a business problem or challenge. Find a way to eliminate the pain, and you've likely got a successful business proposition.

But how many of us apply that to our most important asset – our people?

Most of the people in the room at the 110th annual meeting of the Southern Newspaper Publishers Association were baby boomers (born 1946 to 1964). The future customers and employees of their companies are, or will be, millennials (born in the early 1980s through the early 2000s). Nothing too surprising there, except for the cultural divide.

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