It's not too late to register 9/30/14

It's not too late to register to attend SNPA's News Industry Summit, to be held next week in Charlottesville, Va., at the Boar's Head Inn. MORE

Automotive advertising in the digital age 9/22/14

Digital disruption poses challenges for both auto dealers and newspapers. A Tuesday morning session at SNPA's News Industry Summit will feature advertising representatives from three auto dealer groups – a privately-held dealership, a large publicly-held company, and a national agency that represents auto manufacturers. This panel will talk about the way consumers buy cars, how dealers market automobiles, the competition for automobile advertising, and they will answer your questions.

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Sabato's crystal ball 9/22/14

Political analyst Larry Sabato, the "most quoted college professor in the land," will talk about politics, journalism and the engagement of citizens in the political process during a group lunch on Tuesday at SNPA's News Industry Summit. MORE

Exploring the Southern past through Southern papers 9/16/14

During the Tuesday afternoon session at SNPA's News Industry Summit, Dr. Edward Ayers, president of the University of Richmond, will take SNPA members on a road trip through Southern history, with lessons that every executive who lives or operates in the South should understand. This masterful storyteller and historian will show how newspapers connect the past, present and future of the South.

"As a historian of the American South, I've found the newspapers of the region my best guide to what people were thinking, saying and doing through the South's tumultuous history," Ayers said. "The work of historians, like the work of newspapers today, is being transformed by the digital revolution, unlocking the millions of words about the past that have been filed away on microfilm. New ways of finding broad patterns and telling details in the papers of the past offer exciting opportunities for historians and for newspapers that want to deepen their connection to their communities today."

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What's better than a tradeshow? 9/9/14

Only three spots are left in Charlottesville for companies that want face-to-face contact with newspaper industry decision makers at the 2014 SNPA News Industry Summit. SNPA is inviting 14 sponsors to meet with key industry leaders – who represent hundreds of newspapers – at a lunch on Monday, Oct. 6, to talk about their services. Companies whose presentations create a buzz with this group will be invited to speak to the entire audience of publishers at the Wednesday morning Town Hall. At SNPA, sharing news and information about your company and its services isn't about standing behind an exhibit space in the hallway! Add your company to our list of major sponsors (Silver Level and higher). MORE

Common Goals: How newspapers work, and don't work, for Realtors 9/2/14

The Realtors' world is a lot like ours. Both Realtors and newspaper executives must figure out how customers want to get their information and how to provide distinct services. During a Tuesday afternoon session at the News Industry Summit, Cindy Jez, vice president of new homes and regional marketing for Long & Foster Real Estate, will focus on how newspapers and Realtors continue working together. She will present best practices and talk about what works and what doesn't – from the perspective of the largest privately-held real estate company in America. "Real estate marketing is more critical than ever," Jez says. "What a tangled web we have woven with public information available for free. How do we create greater value for our clients on a local and regional basis?" Register for the 2014 News Industry Summit, to be held Oct. 6-8 at The Boar's Head Inn in Charlottesville, Va., by Sept. 15 to save $100 per person. Fees increase Sept. 16. MORE

Register today before conference fees go up for News Industry Summit 9/1/14

Sept. 15 is the last chance to take advantage of the discounts on registration rates at the 2014 News Industry Summit. Register now to save $100 per person. MORE

SNPA is co-sponsor of MACMA's Fall Idea-Sharing Symposium 8/19/14

Join other audience development and circulation professionals from your area for a one-day idea sharing symposium. You won't want to miss this great opportunity to share your successes and find solutions to your challenges. MORE

Expanded, innovative program and trade show guarantee great value 8/1/14

The three associations that produce the Key Executives Mega-Conference have developed plans to enrich the attendee experience at the 2015 event, to be held Feb. 23-25 in Atlanta. The conference has grown dramatically in just four years. The 2104 conference in Las Vegas drew more 700 participants.

THE PROGRAM

Inland, Local Media Association and Southern Newspaper Publishers Association have contracted with Carol Hudler – long-time media executive and Gannett group publisher, and one of the brightest minds in the industry – to coordinate the development of the 2015 program. Hudler's goal is to make this outstanding conference even better with distinctive programming that goes beyond traditional industry offerings in its scope, perspective and focus on problem-solving.

Expect more program choices in breakout sessions – including a new series of problem-solving sessions run by technical experts from our R&D community.

Also look for more users-groups and corporate executives meetings to be held in conjunction with this industry event.

The expanded program format is designed to encourage every attendee to choose a unique combination of topics that tailors the meeting to individual needs and specific interests.

THE TRADE SHOW

The Trade Show will expand in Atlanta to nearly 100 exhibitors, and many of them will be offering interactive product demonstrations in spaces that are more technically advanced.

The time you spend in the Trade Show will be even more conducive to discovery – improved mapping, more seating, continuous refreshments, longer breaks, and the option to make the Trade Show the primary reason that you attend the conference.

WE WELCOME YOUR IDEAS

We encourage anyone who has ideas for topics or speakers to contact us. All input is welcome.

Please send your ideas to Carol Hudler, Edward VanHorn, Nancy Lane or Tom Slaughter.

REGISTRATION

Registration for newspaper participants, sponsors and exhibitors will open soon.

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Top revenue and audience growth ideas to be shared 7/14/14

At SNPA's News Industry Summit, we'll be highlighting great ideas for increasing revenue, reducing costs and growing audience – in print or online. Share your best idea this week to obtain a free copy of the entire collection. MORE
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