Video tools Multipop and Bcast
PART 1: Interactive video with Multipop
Rather than overlaying additional content on top of a video, a startup called Multipop offers an interface for adding polls, links and other material alongside a video, with elements timed to appear at specific moments. Chief Executive Officer Josh Lamb explains how the result can change a viewer's experience.
PART 2: Streaming video via Bcast
Bcast is a live-streaming platform that enables video to go directly from a smartphone to other mobile devices, Internet TVs and the Web. We find out from founder and Chief Executive Officer Michael Hodge how it works and how it differs from other mobile streaming platforms.
Too busy to watch it now? Keep up with journalism innovation on the go with the Futures Lab iPad app. Futures Lab video updates appear weekly with reports on the latest in innovation and entrepreneurship for the newsroom leaders of today and tomorrow.