Vicksburg Post reducing print publication frequency
Beginning July 2, The Vicksburg Post will change its print publication days to Tuesday through Friday and Sundays, no longer producing printed editions on Mondays and Saturdays.
The move to print five days per week will help the community's top media organization better align resources with its core mission: informing readers and guiding customers to its advertisers.
The newspaper will continue providing news coverage through digital products, 24 hours a day, seven days a week.
The decision has been considered thoroughly over the past several months and was ultimately driven by two key factors.
First, rapid increases in newsprint costs, driven by recent and substantial tariffs, have caused a nearly 30 percent increase in materials costs, with no clear end in rising newsprint prices in sight. This increase has driven similar changes in publication cycle across the newspaper industry.
The two least profitable print editions of the newspaper will be eliminated, thus allowing realignment of resources to best serve our customers' needs and invest in continued quality journalism for our community.
Second, the move helps The Vicksburg Post best match the printed newspaper's frequency with changing reader trends of more people accessing news and information from its website on computers and mobile devices. The newspaper's website, vicksburgpost.com is read by more than 10,000 people each day.
KeywordsVicksburg, tariffs, frequency of publication
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