AMG/Parade hires Craig Ettinger as chief digital officer
AMG/Parade Executive Vice President Tracey Altman has announced the appointment of Craig Ettinger as senior vice president/chief digital officer of the company. Ettinger will lead AMG/Parade's digital media operations and strategy including O&O sites, social, sales integration and digital platform expansion.
Ettinger brings significant digital expertise to AMG/Parade and an extensive background in online advertising strategy and operations, product development and audience growth.
He comes to AMG/Parade from digital media startup Josar Media, where he was founder and CEO. Josar Media created and launched Tastebud, a successful entertainment app, selected as "App of the Day" by Mashable. Before that, Ettinger spent 15 years at Time Inc., most recently as the GM of Time.com, where he provided strategic direction for and oversaw daily operations of TIME magazine's digital business.
"We already have a terrific foundation with wonderful momentum in the digital group at AMG/Parade," said Altman. "As a strategic-minded and data-driven digital business leader, I know Craig will take our work to the next level."
Ettinger received a BS in finance and law and public policy from Syracuse University. He also received an MBA in finance from the University of Pennsylvania's Wharton School of Business.