RJI Futures Lab update #75

Social platforms Yo and GoPop


PART 1: Micro messaging with Yo

Yo is a growing social platform that enables users to send out just the pre-set word "Yo" to their followers, along with a link or hashtag. We explore how some news organizations are already making use of the tool.
Reporting by Katie Mersmann.
[To skip directly to this segment in YouTube, click here.]

More information:
Several app developers have built on Yo's "zero-character communication" idea for similar apps, some serious and some parodies, as TechCrunch reports.

PART 2: Visual messaging with GoPop

GoPop is a social messaging platform where users combine pairs of image files to create unique visual messages that flow into a public message stream. We hear from co-founder Jesse Shapins about how the platform facilitates a different kind of interaction.
Reporting by Allison Prang.
[To skip directly to this segment in YouTube, click here.]

More information:
The team behind GoPop went from idea to product in five months as part of the media start-up accelerator Matter. The development and launch of the app is explained in detail here

Learn more

Too busy to watch it now? Keep up with journalism innovation on the go with the Futures Lab iPad app. Futures Lab video updates appear weekly with reports on the latest in innovation and entrepreneurship for the newsroom leaders of today and tomorrow.

RJI, Yo, GoPop


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