RJI Futures Lab update #161

5 tips for email newsletters

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By the Donald W. Reynolds Journalism Institute

Email newsletters are far from new, but recently there's been a resurgence in their popularity. With this renewed interest come new techniques. We look at five innovative approaches to delivering newsletters, inspired by Clover Letter, BuzzFeed and TheSkimm. Reporting by Whitney Matewe. 

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Futures Lab, newsletters
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