Reader's Corner

5 strategies for leveraging digital circulars

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According to a recent study by hyperlocal vendors Placed and Retale, 77 percent of consumers who've used printed newspaper circulars in the past 30 days say they plan to begin using digital circulars, and only 23 percent say they'd prefer sticking with print versions. Here are five strategies that Street Fight is suggesting to retailers for how they can leverage digital circulars to their full advantage, during the upcoming holiday season and beyond. Read more from Street Fight.   

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