NEWSCYCLE Solutions releases new advertising software version

NEWSCYCLE Solutions announces the release of Newscycle Advertising version 2014.1.

The new software release focuses on usability and efficiencies to create a more productive and natural end-user workflow.

OneView, the Newscycle Advertising browser client, includes a redesign of the application's CRM capabilities, dashboard views, search options and inventory forecasting. The Self-Service Portal provides enhanced ad building and order booking features for private-party classifieds.

"We are excited to announce the release of Newscycle Advertising 2014-1," said Donna Beasley, Newscycle, director of product strategy, marketing solutions. "We focused our efforts on finding ways to make the sales rep's life a little easier and increase efficiency when interacting with customers – whether the rep is in the office or selling in the field with our tablet module."

Newscycle Advertising is a media-independent, integrated, expandable software system that enables publishers to extend branding and create opportunities to engage audiences and leverage content.

New features and enhancements include:

OneView Sales Rep Dashboard – upgrades to many features of the dashboard including CRM views, approvals, search preferences, task creation and more.

Digital Forecasting Tool – allows the user to search for available inventory before starting the booking process to build a digital campaign more efficiently.

OneView Mobile – a tablet application that allows the user to access the advertising system from anywhere. New developments include a real-time print inventory check, special pricing support, manuscript text for the Newscycle MediaLink ad production and tracking module, contract flags on orders and more.

Self Service Portal – provides tools to build custom, private party portals using HTML5. The framework for commercial and agency classified ads, material uploading and proofing is currently under development.