Don't miss this tremendous two-day program
You can't afford to miss two days of seminars dedicated to helping you increase audience and circulation on multiple platforms. SNPA and the Inland Press Association have teamed up to provide an outstanding lineup of speakers in the offices of The Dallas Morning News.
Tuesday, June 7 | 8:00 a.m. - 5:00 p.m.
Fifty Shades of Pay: Diversifying Revenue Sources Beyond Digital Advertising and Subscriptions – With Jim Moroney, president and CEO, A.H. Belo, and publisher and CEO, The Dallas Morning News
Subject Line: Driving Digital Engagement With Email. Yes, Email – With Laura Inman Nolan, director of audience engagement, Atlanta Journal-Constitution/CMG Group Lead |
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Driving Consumer Revenue and Loyalty With Data – With Joe Leong, vice president and chief revenue officer, Albuquerque Journal, and Angie Grissom, senior director audience development, The Dallas Morning News The Audience Growth and Revenue Rewards of "Engaged Journalism" – With Jake Batsell, author and digital journalism professor, SMU, and Dan Seaman, product director/engagement tools, Viafoura Optimizing Subscription Pricing, Gauging Content Profitability and Monetizing Online Visitors: The Digital Data Advantage – With Matt Lindsay, founder and president, Mather Economics LLC Revitalizing Print: Highlights From 25 Ways to Improve Your Print Products in 2016 – With Bill Ostendorf, founder and president, Creative Circle Media Solutions, and Mark Stange, principal, MWStange LLC |
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Find the Multiple Revenue Sources in Your Market – With Laura Burke, general manager, Suburban Life Media/Shaw Media
The "Content Ownership" Approach to Audience Development – With Eric Janssen, vice president/audience development, Sandusky Newspaper Group |
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Meeting Readers Where They Are: How The Dallas Morning News Reorganized To Become a Better Digital News Organization – With Mike Wilson, editor, The Dallas Morning News Why Data Is the Fundamental Building Block of Audiences – and Your Viability – With Tom Ratkovich, managing partner, LEAP Media Solutions Delivering Results With Legacy Circulation Strategies – With Robert Rivera, circulation director, Albuquerque Journal |
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Click here to see the entire Audience Development Conference program. |
Registration fee:
- Members: $450
- Additional attendees from same newspaper: $350
- Non-members: $700
Accommodations:
The Omni Dallas Hotel, 555 South Lamar Street, Dallas, Texas 75202
(214) 744-6664
The Omni Dallas Hotel Reservation link
Room rates: $189. Cut-off is May 25, 2016
Need assistance with hotel accommodations? Please contact Karla Zander, Inland's research and member services manager, at kzander@inlandpress.org or (847) 795-0380.
Keywords
Audience Development Conference
