GateHouse Media partners with Triton Digital 4/10/18

GateHouse Media LLC has announced a partnership with Triton Digital, the global technology and services leader to the digital audio industry. Through this partnership, GateHouse Media will utilize Triton Digital's programmatic audio advertising marketplace, a2x, as well as its market-leading SSP, Yield-Op, to monetize curated collections of audio clips and podcasts across online properties. The partnership will provide advertisers through Triton's a2x marketplace with access to GateHouse Media's 43 million unique online visitors per month.

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What a California newspaper is learning as it experiments with podcasting 2/19/18


By Jennifer Nelson, Donald W. Reynolds Journalism Institute

A California newspaper is learning as it experiments with podcasting using its existing staff. The Q&A dives into questions like: “What goes into creating a podcast episode?” “What’s the most effective way to promote the podcast?” “What has been the biggest challenge when it came to launching the podcast or continuing to produce the segments?”

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Agency best practices 2/7/18

Digital agency services have become an important and growing revenue stream for many media companies, but is there one right way to run this complex business?

During a Tuesday afternoon breakout session at the Mega-Conference, Feb. 26-28 in San Diego, hear from three media companies, all with different business models, who have successful, thriving agencies.

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TownNews.com expands line-up with acquisition of Calkins Digital OTT suite 12/11/17

The addition of Calkins Digital’s best-in-class over-the-top video technology empowers TownNews.com partners to deliver content directly to Apple TV, Roku, Amazon Fire TV, and iOS and Android devices.

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Gamut introduces Real Delivery, a human-delivery commitment for programmatic digital advertising 10/3/17

Gamut, a solutions-based digital advertising organization from Cox Media Group, has announced the introduction of Real Delivery, a pledge that brands and agencies will not be charged for invalid display impressions, as determined by long-time digital measurement provider, Moat.

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Atlanta Journal-Constitution launches new political digital product 9/5/17

Politically Georgia provides subscribers a new source for statewide reporting on Georgia politics. The AJC's journalists will bring readers the most important stories of the day, with a focus on elections, health care, immigration, the economy, opinions and columnists.

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Going the Digital Agency Route: Two solutions, two success stories 8/8/17

One-size-fits-all is no more true in digital services agency business models than in any other industry revenue initiative. This session at the SNPA-Inland Annual Meeting looks at two approaches to digital agencies: the single-location, high-end and local fulfillment service model represented by The Oklahoman's BigWing, and the multi-location, SMB-focused, local fulfillment service model that WEHCO Digital Media's Flypaper is pursuing.

No matter the approach, this session will tackle the questions most on publishers' minds: How are the agencies structured and built – and are they profitable?

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SNPA Board of Directors approves two new members 7/18/17

Digital Genie and ITI Digital are the newest members of SNPA.

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Two digital firms apply for membership in SNPA 7/11/17

Digital Genie and ITI Digital have applied for membership in SNPA.

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ITI Digital can help you increase your revenue and engage with your target audiences 7/11/17

By Cindy Durham, SNPA

Events are the lifeblood of the community. They drive business to the community, but few newspapers have the resources to devote to searching out local events and pulling together a comprehensive community calendar of events.

ITI Digital has an automated process that would remove the time barriers ... and generate revenue for you at the same time.

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