Most reporters can likely relate to this scenario. Someone speaks up at a public meeting to unleash criticism about an individual or organization. Reporters have little difficulty presenting a balanced report – recording all sides of the story – if the accused is at the meeting.
But what happens if the individual is not present? And what if deadlines do not permit time to get the other side of the argument?MORE
Public records are the foundation for reporting a range of stories important to your readers.
Readers often ask why newspapers stand firm on access to and publication of these records. It's much like the proverbial "if you give an inch, they'll take a mile."MORE
A common element to the most effective editorials is that they leave an impression or prompt a reaction. In contrast, nondescript editorials are easily forgotten.MORE
Are you ready for 2017? All newsrooms should prepare an editorial calendar and review it regularly. Many of the things you cover are the same year in and year out. Use the opportunity to explore new approaches for coverage.
Think across the spectrum of your community. Here are three areas.MORE
Meeting reader needs requires editors and reporters to multitask, and challenges are ratcheted up in today's digital newsroom. Here are a handful of elements – and accompanying digital tools – for ensuring your news product remains relevant to your readers and advertisers.MORE
Think twice – even three times – before adding a P.S. to a letter to the editor. Postscripts may give you a "feel good" sensation in the short term, but they can have long-term consequences in relationships with your readers, and rarely for the better.MORE
Newspapers routinely face challenging decisions. Should we run this photo? Should we accept this ad? Should we report on every monthly meeting of a local activist group? The discussions are always enlightening, forcing everyone to rethink positions and crystallize their arguments.MORE
An overview of how to use Google Analytics. We will take a look at how the numbers can help drive major projects, and what you can be bringing to your news meetings. SNPA members can register at no cost.More
SNPA is pleased to co-sponsor the 2018 Driving Digital Revenue Conference with Inland Press Association. Please save the date. Additional information is coming soon!More