Carol Goss-Daniels has been hired as the new executive vice president of the Tennessee Press Service. Dave Gould, president of TPS, said, "In her new role, Carol will lobby on behalf of our newspapers, lead the TPS ad sales efforts and oversee the staff."MORE
Digital Genie and ITI Digital are the newest members of SNPA.MORE
Digital Genie and ITI Digital have applied for membership in SNPA.MORE
When newspapers are disappointed with their digital results, the problem typically is a combination of not having the right products for their market, their sales teams not being fully equipped with everything they need, and possibly not being held accountable for their digital sales numbers.
Carol Evanicky and Penny Merian of Digital Genie, a new company that launched in early April, are working with newspapers to help them address these issues and to develop those audience and advertiser segments they want to grow.MORE
An SNPA member newspaper wants to revive its NIE program and is looking for curriculum that will be helpful to North Carolina teachers.
What resources do teachers find most helpful?
What materials are available that you would recommend?
Post your recommendations in the COMMENTS section of this article or email Cindy Durham in the SNPA office: email@example.com.MORE
A little hummingbird wants gum and can blow big bubbles. Artie Knapp's short stories are free to SNPA member newspapers.MORE
Young students are introduced to some of the characteristics of Autism, when a new student starts attending their school. Artie Knapp's short stories are free to SNPA member newspapers.MORE
A young boy learns that you don’t always find what you looking for, but if you keep on going you might find something just as interesting. Artie Knapp's short stories are free to SNPA member newspapers.MORE
A mysterious alligator drops by to participate in the 26th Annual Belvar Bowling Championship. Artie Knapp's short stories are free to SNPA member newspapers.MORE
Read about the latest job openings posted on the SNPA website. And, send us your listings to post at no cost.More
In addition to highlighting some case studies at the Key Executives Mega-Conference, highlights will be shared on the Solutions Stage from a recent study conducted by Dev/Con Detect, on the top 2,000 ranked Alexa news sites, benchmarking what percent of those sites had vulnerabilities to ad fraud, what types of fraud and tips.
Casey Hester, vice president, customer success with Dev/Con Detect, says: "Most cybersecurity companies working in media and advertising are focused on blocking bots and malware that only treat the symptoms. Our technology and indexing identifies the exact hijacked ad slots, ad-injections, and networks allowing 'spammy,' low-quality ads."
The Mega-Conference will be held Feb. 26-28 in San Diego, Calif.