Mirabel Technologies launches next generation of website visitor identification CRM software 4/18/17

Mirabel Technologies, creator of the Magazine Manager and Newspaper Manager CRM platforms, has officially unveiled "Mirabel's Marketing Manager" a next generation web visitor identification CRM platform with built-in marketing metrics, data appending and a multitude of related lead generation capabilities, including identification of unknown website visitors.

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Why purchase a newspaper-specific CRM? 4/14/14

By Mark McCormick, president of Mirabel Technologies

Here are three reasons to use newspaper software specific to the industry.

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What should publishers consider when buying CRM and business management software? 1/16/14

By Mark McCormick, president of Mirabel Technologies

Here is a checklist of considerations I recommend when shopping for a publishing software system (or any software for that matter).

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