Don't miss 2019's biggest industry event, where you will hear from the best in the country on how they are transforming their newspaper companies into dynamic multi-media entities.
Our speakers will feature top executives from both large and small organizations who are at the forefront of the dramatic changes in consumer and advertiser attitudes.
The Key Executives Mega-Conference is brought to you by SNPA, the Inland Press Association, Local Media Association and News Media Alliance.
This year we are dialing in the focus with two programming tracks – B2B and B2C.MORE
The newspaper vertical space may be besieged and battered, but newspapers can invest in the vertical space and grow revenue. Our presenters on the Solutions Stage next Tuesday afternoon want to show you how.MORE
Listing platforms are out as prime listings sell in minutes. Realtor ranks are swelling again after the hard years of the Great Recession. How do they stand out? And how can your newspaper help them?
At the Key Executives Mega-Conference, Feb. 26-28 in San Diego, listen to success stories from GateHouse newspapers and The Post and Courier of Charleston, S.C., and re-capture market share from this hot market.MORE
With a century or more of experience bringing the news that's most important for communities as a whole, many efforts with building a new business around content targeted for a specific audience haven't worked.
During a Tuesday afternoon session at the Mega-Conference, prepare to be blown away by the work of some entrepreneurs who are driving successful businesses with targeted media that are a major break from the status quo.MORE
Consistently capturing the attention of the distracted digital consumer remains the biggest challenge for traditional media audience growth. The focus on the Solutions Stage mid-afternoon on Tuesday, Feb. 27, at the Mega-Conference will be on engaging digital customer experiences.MORE
Digital agency services have become an important and growing revenue stream for many media companies, but is there one right way to run this complex business?
During a Tuesday afternoon breakout session at the Mega-Conference, Feb. 26-28 in San Diego, hear from three media companies, all with different business models, who have successful, thriving agencies.MORE
A breakout session on Tuesday afternoon (Feb. 27) at the Mega-Conference will feature a panel discussion that touches on yield management best practices and considerations that publishers need to take into account as the programmatic ecosystem continues to evolve.MORE
Four newspaper industry thought leaders will discuss successful and proven subscription revenue growth strategies and case studies from their respective organizations at the Mega-Conference, Feb. 26-28 in San Diego.
With subscription revenues becoming a greater piece of the revenue portfolio, and with many companies transitioning to a consumer revenue-driven business model, this is a can't miss session.MORE
The rise of audio (particularly smart speakers) is the most important new trend in the local news ecosystem. Do you want to learn how to create content, build audiences and make money on Amazon Alexa, Google Assistant/Home and Apple Siri/HomePod? Come to the Mega-Conference, Feb. 26-28 in San Diego!MORE
Newspapers hold a unique position in their markets to deliver data-driven events that develop new and deeper connections in their communities, with packaged solutions that bring in big dollars!
At the Key Executives-Mega Conference – Feb. 26-28 in San Diego – hear from a panel of newspaper industry leaders about unique and innovative ideas that you can take home and make work for your business.MORE
Over the summer, the folks at The Palm Beach Post in Florida realized they had "a very large stock" of aging spadea paper that had to be used fairly quickly. Spadea paper, used for premium advertising that folds or wraps around the front section of the newspaper, eventually ages to the point that it's no good. The unused stock of paper became one half of a special package that also featured premium positioning on the paper's website.More
Southern hospitality and a Midwest-rooted sensibility will combine when SNPA and Inland Press Association team up for a Joint Annual Meeting next fall.
SNPA and Inland, known for programming practical, actionable information in a collegial environment, will meet at the J.W. Marriott Chicago in the city's Loop from Sunday, Oct. 6, through Tuesday, Oct. 8.More