With sports, local newspapers try 'unbundling' the subscription 7/9/19

The rookie campaigns of many newspapers' digital sports subscriptions are over. Now comes the work of developing the standalone subscription products into long-lasting sources of revenue.

After the success of The Athletic proved that sports coverage is a passion area that can drive people to take out their wallets, newspapers carved out their sports coverage as discrete subscription products. The bet is these products, while priced lower than a full digital subscription, will draw in sports fans who primarily rely on the publication for sports coverage versus, say, city hall reporting. Newspaper publishers ranging from Hearst to McClatchy to The Dallas Morning News all piled into the space, and upstart news publications such as the Daily Memphian, which launched in the fall of 2018, did too.

For example, McClatchy, which has put a sports content product called SportsPass out in 10 of its 30 markets since launching its first in August 2018, is figuring out how to expand SportsPass past its core offering of unlimited access to that market's sports content for $30 per year. It is kicking around ideas ranging from conference calls with reporters to exclusive livestreams on Facebook, Miami Herald managing editor Rick Hirsch said.

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Branding high school football 6/25/19

By Jane Nicholes, SNPA Correspondent

Attach the newspaper's name and brand to the local high school football rivalry game, and you have the Citizen Tribune Kickoff Classic in Morristown, Tenn.

The two high schools serving Morristown and Hamblen County, the East Hurricanes and the West Trojans, play the game, sell the tickets and provide the concessions. The Citizen Tribune sells everything else, from souvenirs to Jumbotron ads to time-out sponsorships.

"They play anyway. We just make it a much bigger deal," said Mike Walker, sales and marketing director for the paper.

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AP to add automated stories previewing NHL games 3/12/19

The Associated Press has begun previewing all National Hockey League games with data-driven text stories generated by automation from HERO Sports and data from Sportradar.

AP staffs all 1,250 NHL regular-season games and all playoff games each season, but the global news agency has never before delivered previews of every game.

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Chattanooga Times Free Press selects Presteligence for high school sports coverage 7/24/18

Presteligence has announced that the Chattanooga (Tenn.) Times Free Press will use My Team Scoop for its high school sports coverage of 55 area schools.

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5 simple steps to grow basketball revenue + engagement 1/2/18

By Matt Coen, president and co-founder, Second Street

It's now simpler than ever to create a basketball strategy to drive huge results.

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The power of sports: Driving revenue, engaging audiences 12/5/17

Looking for a unique solution to a circulation dilemma at your newspaper, or wanting to connect better with your readers? How about just make a little extra cash (who doesn't want that)? During a presentation on the Mega-Conference Solutions Stage in February, discover how your newspaper can problem solve and drive revenue using AMG|Parade's Athlon Sports newsstand annuals.

The Mega-Conference will be held Feb. 26-28 in San Diego, Calif.

Register for the Mega-Conference

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AP to name first preseason All-America football team, kick off 82nd year of Top 25 poll 8/1/17

The Associated Press All-America team, the longest-running annual honor roll of the nation's top college football players, will begin its 92nd year with its first preseason edition on Tuesday, Aug. 22. The preseason edition of the AP Top 25 football poll, entering its 82nd year, will be released a day earlier on Monday, Aug. 21.

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The Canton Repository's FridayNightOhio.com to use My Team Scoop 7/10/17

The hometown newspaper of Presteligence will utilize the My Team Scoop platform to host Friday Night Ohio's website and mobile apps.

Coverage will focus on the 2017 high school football season for more than 50 schools in Stark and surrounding counties.

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SNPA members are eligible for discounted, revenue-producing football pages 7/10/17

College football kickoff is just weeks ago, and SNPA members are eligible for special savings on top-quality, revenue-producing weekly conference preview pages that focus on the SEC, ACC and other conferences during the coming football season.

The pages are produced by GateHouse Media's Center for News and Design, a Strategic Partner for SNPA and its member newspapers.

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Use Google Sheets for your online prep sports stats 8/2/16

By Tim Schmitt, project manager, GateHouse Media

It is imperative to have a plan for the fall sports season. What's wonderful about the prospect of a new school year is the potential to update not just the master plan, but also the processes you use to fill those plans.

Here's a prime example: Why not update the way you keep high school sports statistics?

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