Things designers don't want to hear 6/11/19

By Ed Henninger

Over the next few months, I'm offering some of my best columns from the past few years.

This one focuses on things designers hear that drive them nuts.

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Is your 'designer' a designer? 5/14/19

By Ed Henninger

COME JUNE 1, I will have spent 30 years as a newspaper consultant. That's a long time. I'll be retiring at the end of this year ... perhaps sooner.

It's time for me to turn my attention more toward Julia and my family ... and the pursuits that bring me joy.

Over for the next few months, I'm offering some of my best columns from the past few years.

Here's one that focuses on designers.

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Shorter is better 4/16/19

By Ed Henninger

So ... how does design affect readability? And how does writing affect design?

Take a look at the two stories in the illustration with this column. Which do you think will be read by more readers?

Well, the one on the right, of course!

The short paragraphs make that story more appealing because readers understand a simple truth about writing: Shorter is better.

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Visual impact equals high readership 3/12/19

By Ed Henninger

Do you want to grab the attention of your readers with your very first page?

Of course you do! With every issue, you want your front page to have high readership. You want it to be your best-read page.

You can get that strong readership by making sure the design of the front is compelling. And the key to that compelling design is a strong visual element.

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It's almost here: March Madness bracket and coverage pages 3/11/19

Starting with a NCAA Hoops bracket page, the Center for News & Design can provide SNPA member newspapers with regional playoffs and paginated page coverage all the way through the NCAA playoffs, up to the Final Four weekend.

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Only one deadline? Why? 2/12/19

By Ed Henninger

You've done it again. Success! Every page in this week's (or day's) paper is in by deadline. It took some doing, but like almost every issue before it, you've created another miracle: cramming thousands of words and photos together into your latest newspaper. And ... you've done it on deadline.

Well, before you stroll from your desk brimming with pride, let's take a closer look at the "miracle." Every page is in, perhaps, but most of them went to prepress in the last half-day (or last hour).

So, yes, all the pages are "in," but you've created a problem for those who have to turn those pages into files that can be processed and printed.

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Industry innovator to lead news performance, partnerships 2/5/19

Steve Dorsey has been named vice president of news performance and partnerships for the Austin-based Center for News & Design. He formerly was vice president of innovation and planning at the Austin American-Statesman.

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Putting captions in their place 1/15/19

By Ed Henninger

Good news design is the practice of understanding how readers read – then using that understanding to make your newspaper easier, faster and more comfortable for readers to follow.

Part of that calls for proper placement of captions.

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McClatchy to centralize design jobs in North Carolina 12/18/18

Sacramento-based newspaper publisher McClatchy will consolidate the design and copy editing functions of its 30 newspapers across the country into a central hub in Charlotte, N.C.

Read more from the Sacramento Business Journal

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Turning your design around 12/11/18

By Ed Henninger

Sometimes a design just goes stale. Over the course of even just a few years, inconsistencies creep in, color use gets out of hand, odd typefaces appear. Stuff happens.

But you can turn that around. You can bring a crisp, clean, compelling look to the tired face of your newspaper.

Here are ten steps to guide you.

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