Negative space, just like text, headlines, photos and other design elements, is very much an important part of your design – especially on features pages and photo pages.MORE
The clock is ticking toward Opening Ceremonies for the 2018 Winter Olympics in Pyeongchang County, South Korea. Are you ready?MORE
A client recently asked me to put together a presentation for his newspapers on nitty-gritty details that can make or break a design.
I came up with just a bit more than a couple dozen. But thinking about them more, I've now narrowed them down to a Top 10.
My thinking is that any one of these can make your design better, but leave one out and your design suffers.MORE
Let's face it: If you have a "new kid" doing design on your staff ... well, you'll have some design mistakes in your paper from time to time.
It takes a while – perhaps months – for the design rookie to learn what works and what doesn't. And during that time, he'll do some things that may make you cringe. It's OK – as long as you work with him to make sure he doesn't repeat them.
Here are "Top 10" mistakes you can watch for – and correct:MORE
How do you tell if your "designer" really is a designer? Here are some of the things I'd look for.MORE
College basketball is right around the corner. Is your newspaper ready? Conference coverage planned? New ad revenue booked?MORE
Readers want a newspaper that looks right ... and feels right. They want the look and feel of their paper to reflect their community.
But what they want most of all is for their newspaper to work right for them.MORE
During the past few years, I've used quotes about newspapers to lead off my weekly blog updates. Those of you who follow the blog will recognize some of these. Those of you who don't ... well, here's what some people say about who we are and what we do!MORE
I suggested then that those critiques be done every quarter ... at least every six months.
In that column, I offered a laundry list of those elements that need to be reviewed during the critiques. This column focuses on how to conduct the critiques. How do they work? Who's in charge? MORE
An overview of how to use Google Analytics. We will take a look at how the numbers can help drive major projects, and what you can be bringing to your news meetings. SNPA members can register at no cost.More
SNPA is pleased to co-sponsor the 2018 Driving Digital Revenue Conference with Inland Press Association. Please save the date. Additional information is coming soon!More