Taking back local advertising with targeted local niche guides
During a presentation on the Mega-Conference Solutions Stage in February, Pracht will be talking about local niche guides, which he says "offer an exciting opportunity to take back SMBs in a way that's unique and, more importantly sustainable."
The Mega-Conference will be held Feb. 26-28 in San Diego, Calif.
TownNews.com expands line-up with acquisition of Calkins Digital OTT suite
The addition of Calkins Digital’s best-in-class over-the-top video technology empowers TownNews.com partners to deliver content directly to Apple TV, Roku, Amazon Fire TV, and iOS and Android devices.
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TownNews.com launches data-backed user engagement engine
iQ Engage mobilizes audience data to help web publishers increase time on site, pageviews and ad revenue while slashing bounce rates.
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One paper's spoilage is another paper's preprint
A 7,500-circulation Monday-Friday daily in rural Dunn, N.C., has grabbed its own piece of the preprint pie with a two-part sales pitch. First, people in Dunn like to shop, too, and they're willing to leave town to do so. Second, why not drop off a small percentage of the preprint spoilage destined for larger papers at The Daily Record in Dunn instead?
MoreRooftop party overlooking downtown Nashville is planned for Summit
AMG|Parade and SNPA will co-host a rooftop party overlooking downtown Nashville during the 2018 News Industry Summit in October.
The event will be held from 6:30-8 p.m. on Thursday, Oct. 11, at Rock Bottom Brewery.
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