Community Impact Newspaper is a hyperlocal news company that delivers a free monthly newspaper to every household in the geographic areas it covers. The company uses revenue generated from advertisements to serve 22 communities across Texas. John Garrett, founder and CEO, explains what makes Community Impact’s targeted advertising model unique.MORE
While many newspaper publishers are announcing new digital initiatives, Community Impact Newspaper chief executive officer John Garrett did the opposite. Last October, his company opened a state-of the-art printing and mailing facility in Pflugerville, Texas. The new $10 million facility now prints the company's 23 newspapers for the Austin, Dallas and Houston metro areas. The 36,000-square-foot printing facility also houses a new printing press: a Goss Magnum Compact (only four exist in the world – in Mexico; Sri Lanka; Staten Island, New York; and now Pflugerville, Texas).
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An overview of how to use Google Analytics. We will take a look at how the numbers can help drive major projects, and what you can be bringing to your news meetings. SNPA members can register at no cost.More
SNPA is pleased to co-sponsor the 2018 Driving Digital Revenue Conference with Inland Press Association. Please save the date. Additional information is coming soon!More