Eight executives from SNPA member newspapers have been selected to participate in SNPA's 2015-16 NEX GEN class. They will be paired with experienced industry experts in a structured mentorship program.
Read about the executives who will participate as members of the 2015-16 NEX GEN class.MORE
Real estate is all about location, location, location. Real estate online searches are all about speed, range and similarity. For some 75 newspaper clients, Transparensee markets what it believes to be faster, more efficient solutions for real estate and calendar listings, both online and print.MORE
Cox Media Group's Austin (Texas) American-Statesman has entered into an agreement with Hearst Newspapers to move Statesman Media's printing and packaging operations from Austin to facilities in San Antonio and Houston. The transition will happen over several months starting at the end of June.MORE
AdviceIQ makes including personal finance content easy for publishers. And, for publishers, the price is right: free.MORE
Friends2Follow’s widget helps newspapers take back their market share from social media.MORE
A new company, iMoneza, is banking on the belief that people will pay to read a single story rather than get a digital subscription.MORE
NTVB Media has announced plans to give away its content to all newspapers – regardless of size – in exchange for a partnership to bring in more subscribers. The partnership will pay newspapers up to $400 per thousand subscribers to deliver NTVB's product.MORE
The Greer Citizen, which is published every Wednesday in Spartanburg, S.C., has become a member of SNPA. Eight Mega-Conference sponsors/exhibitors also have joined SNPA through three-month trial memberships: AdviceIQ, Friends2Follow, iMoneza, Media Services Group, NewsBank, NTVB Media, SpinGo and Transparensee.MORE
Through a service called Research Director on Demand, Ted Stasney's firm offers full market and media research services.MORE
Newspapers aren't the only clients of the Nashville, Tenn., law firm that celebrated its 25th anniversary May 17. But since The Zinser Law Firm represents some 200 to 300 daily newspapers as well as several circulation trade associations, executives from across the country turned out for dinner, dancing and tributes at the Schermerhorn Symphony Center.MORE
A new branding campaign launched by The Post and Courier in Charleston, S.C., emphasizes Real News. A Real Difference.
Chris Zoeller, director of strategic marketing, says: "We want our audience to know how we make a difference in small and big ways through our commitment to journalism and delivering the news our community needs."
She added, "We want anyone who is touched by this campaign to sense the pride our staff has in their job and the role the newspapers play in the community to keep them informed."
Click on link below to view the print campaign, videos and learn how you can share your marketing materials for this SNPA collection.More
A California newspaper is learning as it experiments with podcasting using its existing staff. The Q&A dives into questions like: “What goes into creating a podcast episode?” “What’s the most effective way to promote the podcast?” “What has been the biggest challenge when it came to launching the podcast or continuing to produce the segments?”More