To revive classified advertising, the Albuquerque Journal linked its print product to smartphones. The result has been a positive swing of more than $70 per ad.MORE
Despite the industry-wide focus on digital, many a newspaper company is still trying to figure out how to make money at it. Revenue from digital often makes up only a small percentage of total annual revenue even if the percentage is growing.
But McClatchy's answer to that question as asked on the Mega-Innovation Award entry form is an eye-popping 72 percent. Yes, digital revenue made up 72 percent of total revenue over the past 12 months.MORE
If there's another newspaper with a beer named after its innovation, we haven't heard about it.
The Pilot publishes Wednesdays and Sundays and circulates 12,500 papers in Southern Pines, N.C. It, like many other papers, looked for a way to reach millennials with advertising and news while capitalizing on the services offered by its in-house First Flight Digital operation.
What The Pilot came up with does not involve top executives at the paper, and it isn't afraid to take a risk. The name of the product is The Sway, and it's an email newsletter "that delivers bite-sized information with a funny, snappy voice," according to the paper's entry.MORE
Learn from these innovative companies at the Key Executives Mega-Conference.MORE
Fortress, the largest investor of GateHouse Media – parent company of some 121 daily newspapers and more than 525 local affiliated websites as well as numerous weeklies across the U.S. – entered into a definitive merger with Japanese-based SoftBank for some $3.3 billion.MORE
Three daily newspapers in southern New Mexico and one in El Paso, Texas, owned by Gannett, have announced that they will be making changes to their print editions, reducing their size in a shift away from print and towards digital.MORE
The Associated Press has announced a yearlong collaboration with the Howard Hughes Medical Institute’s Department of Science Education on two pilot projects designed to expand AP’s science journalism.MORE
Did you know that less than 8 percent of coupons used annually are from digital and the rest are from newspapers?MORE
Morris Publishing Group, LLC has acquired Trend Publications, LLC, which includes the state-wide monthly business publication, Georgia Trend, several annual publications, georgiatrend.com and other print, digital and event assets. Trend Publications will join the newly formed Morris Business Media, LLC, that is a subsidiary of Morris Publishing Group, LLC.MORE
What is the future of newspaper advertising departments in small, low-growth communities? Can the print sales reps at these newspapers become digital advertising experts? JoAnn Sciarrino, Knight Chair in Digital Advertising and Marketing at the University of North Carolina, explores these questions in a case study on The Whiteville News Reporter, a Pulitzer-Prize-Winning, twice-weekly paper with a print circulation of 10,000.MORE
Thriving as a media company amid the continually evolving and sometimes turbulent industry is an accomplishment. Doing so as a fifth-generation family-owned business makes it all the more noteworthy and rewarding. Schurz Communications, headquartered in Mishawaka, is approaching 150 years of delivering information to its region and beyond. The company is doing so by staying true to its core values, including input from young and old and, above all, embracing advances in technology.
It all began when two entrepreneurial brothers-in-law, Alfred B. Miller and Elmer Crockett, working in newspapers thought a growing South Bend could support a third publication.More
Seventeen members of Congress were scheduled to testify today before the U.S. International Trade Commission (ITC) to defend 600,000 American workers in the newspaper, retail, printing and publishing industries, along with the millions of Americans who read local newspapers.More
Beginning Aug. 11, The Shawnee News-Star's two papers from the weekend will be combined into one better, larger product that will be delivered Saturday morning with all of the advertising inserts and coupons readers are accustomed to receiving on Sunday mornings.
The News-Star will still be printed Tuesday through Friday as it always has.More